About Me

Senior content leader with over 15 years of experience driving content strategy, brand storytelling, and digital marketing across the UK and South Africa. Skilled in leading global content teams, executing integrated campaigns, and delivering measurable impact across SEO, social, and owned channels. Proven track record of increasing engagement, improving content performance, and elevating brand presence. Experienced in collaborating with C-suite stakeholders (CEO, CSO, CFO, MDs) on high-stakes internal and external communications, including messaging and PR for 14 acquisitions, plus content for annual reports.

Jared is an exceptional leader. His ability to communicate feedback, develop employees, and collaborate across teams is unmatched. Besides being an excellent writer and editor, Jared understands (and knows how to convey) the strategic value of high-quality content marketing initiatives, and he works tirelessly to ensure the brands in his care have their needs met.

Rebecca Potter, Content Writer

Jared is one of the most dedicated and talented professionals I’ve had the pleasure of working with. His writing is sharp, impactful, and always aligned with brand voice—no small feat across multiple channels and global audiences. His attention to detail and QA skills are second to none, and he consistently ensures the content is polished, accurate, and effective. Beyond his expertise, Jared is also one of the hardest-working and most dependable colleagues you could ask for. Thank you for all you do!

Katina Zinsmeyer, Senior Director of Marketing

Jared is a manager who truly understand the human side of leading a workforce while ensuring that all processes run smoothly and efficiently. Working under him made me feel genuinely valued and appreciated. Thank you, Jared, for all the learning experiences and opportunities you've given me to grow. Today, I am a better content writer because of you.

Daniel Flores Velasco, Content Writer

Jared was, hands down, the best manager I ever had. Endlessly supportive, flexible, and compassionate. On top of this, he is diligently organised and impressively calm under immense pressure. As well as an exceptional people manager, Jared is also a highly talented writer and thorough editor. Despite having so many content writers in his team and brands to juggle, not once did his very high standards slip. I whole heartedly believe I became a much better writer, editor, and communicator under his leadership.

Alice Rowan, SEO Content Writer